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When you work in the marketing, branding and design business, you tend to take notice of signage. Lately, due to COVID-19, there’s been an increased reliance on signs for open hours, way-finding, new rules and new services.
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I was recently able to sit in on an interesting webinar, hosted by Family Business Association Atlantic, about getting your business online (quickly) during the Coronavirus pandemic. As you might imagine, some of the lessons learned can be transposed across different times and different scenarios (other than COVID-19) and shall still offer a benefit to you and your business. Going online didn’t start with the pandemic - it simply became vital to the existence of a lot of businesses during it.
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Everyday, we are reacting to the plethora of changes that COVID-19 brings in the environment, and recalibrating our business posture to meet the challenges. Overall, it was a good week.
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With the important caveat that we are staying safe, observing best practices recommended by the government health authorities and trying to forge ahead, this is what we’ve been up to this past week:
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