Ignite Your Marketing in Halifax
At Charcoal Marketing, we specialize in fractional marketing—or as we like to call it, “having a full marketing team without adding an extra coffee machine to the office.” Based in Halifax, Nova Scotia, we bring big ideas, smart strategies, and creative execution to businesses across Atlantic Canada.
Whether you need help with paid ads, content creation, social media management, or PR, we’ve got you covered. We’re here to make your marketing as seamless and effective as possible—minus the headache of hiring in-house.
Why Charcoal?
Let’s be honest—marketing is one of those things that everyone thinks they can DIY… until they actually try. That’s where we come in. Think of us as your contract marketing team—always ready, always professional, and never asking if there’s cake in the break room.
Here’s why businesses in Halifax love working with us:
Your Full Team, Fractionally Speaking: With Charcoal, you get access to an entire team of experts without the full-time commitment. (You can thank us later.)
Local Flair: We know Halifax, and we know how to connect your business to the customers you care about.
End-to-End Services: From strategy to execution, we do it all—so you don’t have to juggle five different freelancers.
Our Fractional Marketing Services
When we say “full-service,” we mean it. Here’s just a taste of what we offer:
Photo & Video: Stunning visuals that make your brand impossible to ignore.
Paid Advertising: Google Ads, social media ads, and more—optimized to make your budget work harder.
Content Creation: Blogs, email campaigns, website copy—we’ll help you tell your story.
Social Media Management: We’ll keep your accounts fresh, engaging, and relevant (so you don’t have to).
PR & Strategy: Need to build a buzz? We’ve got the know-how to make it happen.
Planning & Execution: From big-picture strategies to small details, we’ve got it covered.
Why Fractional Marketing?
Hiring an in-house marketing team sounds great—until you realize it’s like buying a fancy treadmill that ends up as a coat rack. Fractional marketing gives you the best of both worlds: a dedicated team that’s just down the hall (figuratively speaking), without the overhead of full-time salaries, benefits, and snack budgets.
